From Bad Bunny to Peso Pluma, from Iñigo Quintero to Karol G, Latin music has been one of the recording industry’s biggest breakout success stories of the past few years.
A large part of its momentum is coming from the US recorded music market, the world’s largest, where Latin music has seen several incredible years.
In 2022, it surpassed a billion dollars in US recorded music revenue for the first time, raking in $1.09 billion, a 23.8% YoY increase, and taking a nearly 8% share of the music streaming market, according to data from the RIAA.